But because the only way the company monetizes on mobile devices is through subscription services, the majority of revenue coming in is from premium memberships, Frind said. Benefits for upgraded membership include detecting when another user views a profile or when a personal message has been checked. POF began focusing on mobile devices two years ago and the advantages of premium membership have been enticing enough to users that revenue has risen steadily since then.
Markus Frind is far too lean and thoughtful to be mistaken for a mischievous cherub, but he knows more than Cupid ever will about love potions.
Dating apps kind of suck, but then so does dating. So why not use your smartphone to find that special someone? As successful as it is at forming long-distance relationships and successful marriagesTinder has long been accused of changing dating into some form of hookup game.
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